Custom Cardboard Counter Displays

China-based factory specializing in custom printed cardboard POP counter displays(CDUs) for checkout areas and point-of-purchase zones. From PDQ trays to countertop stands, Kingwin Paper delivers factory-direct, export-ready displays engineered for stability, fast assembly, and high-impact printing—helping brands, importers, distributors, and retail chains maximize impulse sales with space-efficient solutions.

  • Built for Retail: Stable, compliant, easy to replenish
  • Print-ready: Brand colors, coatings, finishes
  • Custom Engineering: Load, fit, and assembly optimized
Custom Cardboard Counter Displays

Why Choose Counter Displays

Strategic advantages for point-of-purchase marketing

Boost Impulse Sales

Counter displays at checkout areas capture customers during their final purchase decision, increasing impulse buys by up to 400% compared to shelf placement.

Space-Efficient Design

Compact footprint maximizes valuable counter space. Perfect for small retail environments where every square inch counts.

Premium Visibility

Products positioned at eye level during checkout create maximum exposure. Customers spend an average of 3-5 minutes in checkout lines.

Cost-Effective Marketing

Lower cost than permanent fixtures with higher ROI. Easy to update for new campaigns without significant investment.

Quick Setup

Pre-assembled or easy-assembly designs allow retailers to set up displays in minutes. No tools required for most configurations.

Seasonal Flexibility

Perfect for seasonal promotions, product launches, and limited-time offers. Replace easily as campaigns change.

Elevate Your Retail Game with Kingwin Paper

Your Trusted Manufacturing Partner in China

At Kingwin Paper, we specialize in designing, manufacturing, and distributing custom corrugated cardboard floor displays for global retail environments. Based in Shenzhen, China, we offer global clients factory-direct pricing without compromising on quality.

Our displays are designed to position your products at eye level with vivid, custom-designed imagery that attracts and retains customer interest. Whether you need a simple bin or a complex structural masterpiece, our engineering team brings your vision to life.

Kingwin factory production line

Factory Strength & Capabilities

As a leading manufacturer based in Shenzhen, China, we provide integrated design, manufacturing, and distribution services, delivering high-quality custom solutions for retail environments.

One-Stop Manufacturing

Located in Shenzhen, we handle everything under one roof: Prototyping, design, printing, manufacturing, and distribution. No outsourcing means better quality control and lower costs.

Advanced Printing Tech

We invest in direct-to-corrugate High Speed Digital Printing, alongside traditional Lithography and Flexography. This allows for vibrant graphics, shorter lead times, and cost-effective short runs.

Structural Engineering

Our experienced design team turns your doodles into reality. We ensure your displays are "Retailer Compliant", meeting strict guidelines for size, weight, and durability for major retail chains.

Eco-Friendly Choice

Sustainability is key. Our displays are made from 100% recyclable corrugated cardboard containing 60% to 95% post-consumer waste.

Fulfillment Services

We offer flexible packing options: flat packed, pre-assembled, or pre-filled with your products (co-packing) to save you time and labor at the retail level.

Global Export

With years of export experience, we understand international logistics. We ensure your custom displays arrive safely and on time, anywhere in the world.

Kingwin Straightforward 5-Step Process

From concept to completion, we guide you every step of the way

01
Consultation

We understand your vision and retail requirements.

02
Design

Structural design and 3D rendering for approval.

03
Prototyping

White sample for structure & print proof for color.

04
Manufacturing

High-quality production in our Shenzhen factory.

05
Distribution

Assembly, packing, and global shipping.

Frequently Asked Questions

Common Questions from Our Partners

Our standard MOQ is 500 units per design for offset. However, we support smaller trial orders for new clients, though unit costs will be slightly higher due to setup fees. Lower MOQs may be negotiated for first-time clients or testing purposes. Contact our sales team for custom requirements.

Yes, 95% of our displays are custom-designed to client specifications. Our in-house structural engineers use CAD software to create unique designs optimized for your products. We provide digital dielines, 3D renderings, and physical prototypes before production. Maximum size: 2000mm height x 1200mm width x 800mm depth.

We accept vector formats, and high-resolution PSD/TIFF files (minimum 300 DPI). Files should include 3mm bleed and use CMYK color mode. Fonts must be outlined/converted to curves. If you don't have print-ready files, our design team can create artwork based on your brand guidelines for free.

Counter displays (E/B-flute): 5-15kg. Floor standing displays (B/EB-flute): 20-50kg. Pallet displays (EB-flute): up to 100kg. Load capacity depends on structure design, flute type, and base dimensions. We conduct compression testing and provide load ratings for each design. Heavy products may require reinforced bases or metal support structures.

Yes, sample production is mandatory before mass orders. White sample (no printing): $50-150, 5-7 days. Printed sample (full graphics): $150-300, 7-10 days. Sample costs are refundable when mass order exceeds 1000 units. We ship samples via DHL/FedEx (3-5 days worldwide) at your expense. Modifications are included until approval.

FOB Shenzhen/Guangzhou (sea freight, 20-45 days). CIF/DDP to your warehouse (door-to-door service). Express shipping (DHL/FedEx/UPS) for samples and urgent small orders.

100% recyclable and biodegradable FSC-certified corrugated cardboard. We use water-based inks (non-toxic, VOC-free) and eco-friendly adhesives. Virgin kraft paper sourced from sustainable forestry. Carbon-neutral manufacturing process. Displays can be recycled through municipal programs or composted commercially. Meets EU Packaging Directive and US EPA guidelines.

We are a manufacturer based in Shenzhen, China. We support structural design and prototyping to mass production and export packing.

Ideal inputs: product/SKU dimensions and weight, target quantity, preferred structure (tray/stand/box), print coverage, and any retailer requirements. If you don't have a dieline, we can propose a structure and provide a dieline after confirmation.

We can support documentation based on your material and compliance needs—such as FSC-certified paper options, supplier declarations, and third-party test reports (e.g., SGS) when requested. Tell us your destination market and any retailer onboarding requirements.

We design around real product weight and handling behavior, then select flute type, reinforcement, and locking structures accordingly. Sampling includes assembly and fit checks; performance tests can be arranged depending on your requirement.

Yes. We matching can be supported depending on the printing process. Provide your brand guidelines and we’ll confirm the best method and tolerances.

Yes, 95% of our displays are custom-designed to client specifications. Our in-house structural engineers create unique designs optimized for your products. We provide digital dielines, 3D renderings, and physical prototypes before production.

Knowledge Base

Expert Insights on Cardboard Counter Displays

What is a Counter Display Unit (CDU)?

Counter display units are compact POP (point-of-purchase) displays designed for placement on retail counters, checkout areas, or service desks. They maximize impulse purchases by positioning products at eye-level during customer transactions. CDUs typically hold 12-48 units and measure 12-18 inches in height.

Understanding Corrugated Flute Types

E-Flute (1.5mm): Best for lightweight counter displays with superior print quality
B-Flute (3mm): Standard choice balancing strength and printability
EB-Flute (4.5mm): Double-wall construction for floor displays supporting heavy products
Our experts recommend flute type based on your product weight, display size, and retail environment.

Design Best Practices

Visibility: Header cards should be 8-12 inches tall with bold branding
Accessibility: Product access from front or top without obstruction
Stability: Base width minimum 70% of height for freestanding displays
Graphics: 300 DPI resolution, CMYK or Pantone PMS colors, die-cut windows for product visibility

Printing & Finishing Options

Offset Lithography: Highest quality for complex graphics (MOQ 1000+)
Flexography: Cost-effective for simple designs (MOQ 500+)
Digital Printing: Low-volume runs with fast turnaround (MOQ 100+)
Finishes: Gloss/matte varnish, spot UV, aqueous coating, lamination for durability and visual impact

Display Lifespan & Performance

Kingwin Paper displays are engineered for 3-12 month retail cycles depending on environment and handling. Our B-flute constructions withstand 200+ customer interactions. Moisture-resistant coatings extend lifespan in refrigerated or outdoor environments. Structural testing ensures displays maintain integrity throughout promotional campaigns.

Ordering Process Timeline

Step 1 - Inquiry & Quotation (24 hours): Share product specs, quantity, design requirements
Step 2 - Design & Dieline (3-5 days): Our team creates structural design and artwork layout
Step 3 - Sample Production (7-10 days): Physical prototype for approval and testing
Step 4 - Mass Production (15-20 days): After sample confirmation and deposit payment
Step 5 - Quality Control & Shipping (5-7 days): Inspection, packaging, and export documentation

Get a Custom Quote for Your Solution

Why not get in touch today.

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